Performance marketing
Paid campaigns on Meta, Google, TikTok and Snapchat, planned around qualified leads, orders and your target ROAS.
CUEMATRIX MARKETING AGENCY
You know your business. We help you make better marketing decisions. CueMatrix brings paid media, creative, ecommerce websites and analytics together, so you can see how spend relates to leads, sales and revenue.
Focus on qualified leads, tracked sales, and clearer revenue data.qualified leads
Based in Lahore. Working with brands across Pakistan and beyond.
BRANDS WE WORK WITH
Explore our work
Laces
Carlton Men's Club
MAK Fashion
RF
CartMe.pk
Pell Wear
Sensation Ace
Ring Shing International
Kankou Elegance
De Enrich
Floormats.pk
Creme 21
Attorney
Bagzup
Reiss
Mighty Furnitures
Code Delirium
Tonal
Fastlane Footwear
Chippy's Ice Cream Bar
California and San Jose Lifeguard
Avant Garde
Golden
Paleohacks
Rayyan Associates and Builders
Mohaghegh Group
Premium Exotic Leather
AIRX
Easti Centre
Accu-Med Express
Talk Psychology
Millat HospitalA CLEARER VIEW OF PERFORMANCE
Clicks tell you that people arrived. Orders, qualified leads and revenue help you decide what to do next. We bring those numbers into the conversation before recommending more spend.
What went into each channel and campaign?
Which visits became useful conversations or orders?
How much tracked sales value came back?
What should change in the offer, creative or budget?
TRY THE NUMBERS
Return on ad spend, or ROAS, compares tracked sales revenue with advertising spend.
OUR SERVICES
We connect the ad, the message and the landing page, then look at what each contributes to your business.
Paid campaigns on Meta, Google, TikTok and Snapchat, planned around qualified leads, orders and your target ROAS.
Product visuals, video and social content shaped around the message your customers need to hear.
Brand identities and campaign creative that give your business a consistent, recognisable look.
Technical, local and ecommerce SEO focused on relevant searches and useful pages.
Chatbots, CRM connections and follow up workflows that help your team respond to leads.
The platforms behind the possibilities.
Swipe to explore the platforms
WHY CUEMATRIX
A campaign can look busy and still miss the target. We ask about your margins, sales cycle and what makes a lead valuable. That gives the creative, media and website teams a clearer job to do.
Get to know usTell us what you sell, who buys it and what a good result looks like.
Match the offer, ad creative and landing page to the same customer need.
Look at lead quality, sales and ROAS, then decide what deserves the next test.
WHO WE ARE / SINCE 2022
We started with design. Today, we connect creativity, technology and strategy to help brands become more visible, and grow.
“Great ideas should create real progress.”
Danish Maqsood · Chief Executive Officer, CueMatrix
Read our story
THE PEOPLE

Chief Executive Officer

Chief Operating Officer

HR & Administration Lead

Digital Strategy Lead

Performance Marketing Lead

Head of Development

Head of Creative

Video Production Lead

SEO Lead

3D Design Lead
CLIENT VOICES
“We were running ads, but I couldn't tell which ones were worth keeping. Abdullah and his team helped us sort out the tracking and talked us through the changes. Our weekly calls finally felt useful.”
Hassan RazaEcommerce · Pakistan · Performance Marketing“Most of our customers browse on their phones, and our old site made ordering awkward. Team CueMatrix listened to the little things we wanted fixed. The new product pages feel much easier to shop.”
Ayesha MalikFashion retail · Pakistan · Website Development“I appreciated that Abdullah asked about our margins before suggesting more ad spend. We started with a few focused tests, and the reporting was easy to follow. I felt involved in the decisions.”
Emily CarterHomewares · Canada · Performance Marketing“We needed a site that explained what we do without pages of jargon. Toqeer,danish and rehan kept bringing the conversation back to what a visitor would need. Even the enquiry form got proper attention.”
Daniel ChenBusiness consulting · Canada · Website Development“SEO had always felt a bit vague to me. These people showed us which pages needed work and why, then helped us tidy up our local information. It was a manageable plan for a small team.”
Olivia BrooksWellness studio · Canada · SEO“Enquiries used to get scattered between email and someone's notes. Danish and Rehan helped us put the follow-ups in one place. My favourite part was the walkthrough, because we could actually use it ourselves afterwards.”
Matthew WilsonHome services · Canada · CRM Automation“Our ads looked good, but the message changed once you reached the website. Abdullah spotted that early and helped us line everything up. That was a more useful conversation than another list of clicks.”
Sarah MitchellSkincare · USA · Performance Marketing“I came in with a long list of requests. Toqeer helped us work out what mattered for launch and what could wait. The checkout got the attention it needed, and we weren't guessing about the next step.”
James RobinsonFitness equipment · USA · Website Development“From Fiverr to Cuematrix, we've had a good partnership. We ended up with a look our team could use across menus, social posts, and the website.”
Sofia RamirezHospitality · USA · Branding“I was worried the content would sound generic. Fahad and Usman asked for examples of our usual voice and gave us drafts we could shape. Having a starting point made our content days less stressful.”
Nicole DavisCreative business · USA · AI Content Creation“The old website made our service sound more complicated than it is. Toqeer helped us give each page a clear purpose. The review rounds were straightforward, and our feedback didn't get lost along the way.”
Oliver HughesB2B services · United Kingdom · Website Development“We'd outgrown the branding we put together when we started. Danish helped us keep the familiar parts and bring more consistency to the rest. The guidelines are something our team actually refers to.”
Marcus ThompsonProfessional training · United Kingdom · Branding“Our team was doing too much copying and pasting between systems. Rehan Naeem mapped out the process with us before building anything. The reminders and handover steps now make much more sense.”
Charlotte EvansRecruitment · United Kingdom · CRM Automation“We had quite specific requirements for how our products should be presented. Toqeer was patient with the details and checked the mobile layout with us. The finished site feels tidy and easy to maintain.”
Lena FischerSustainable retail · Germany · Website Development“Unsere Website war über die Jahre ziemlich unübersichtlich geworden. CueMatrix hat uns erklärt, welche Seiten wir zuerst überarbeiten sollten. Ich fand gut, dass wir die einzelnen Schritte nachvollziehen konnten und nicht alles auf einmal ändern mussten.”
Thomas WeberLocal services · Germany · SEO“Wir hatten viele Ideen, aber keinen einheitlichen Auftritt. Danish hat sich Zeit genommen, unsere Marke zu verstehen, und unsere Rückmeldungen ernst genommen. Jetzt passen Verpackung, Website und Social-Media-Beiträge viel besser zusammen.”
Julia SchneiderHome and living · Germany · Branding“We wanted the campaigns to reflect the way we speak to customers in-store. Abdullah worked with us on the creative and the message, then explained what he wanted to test. The process felt collaborative.”
Omar Al MansooriLuxury retail · UAE · Performance Marketing“Keeping up with content was eating into the rest of my week. Fahad and Usman helped turn our ideas into drafts, and they were happy to revise anything that didn't sound like us. I still had the final say. Will definitely work with them again.”
Sophie LaurentLifestyle business · UAE · AI Content CreationTHE CUEMATRIX JOURNAL
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Here are the basics about working with CueMatrix. Tell us about your project for advice specific to your business.
We offer performance marketing, content creation, branding and graphic design, SEO, AI automation, and website and app development. See the full services page for details.
CueMatrix is based in Lahore, Pakistan, and works with brands across Pakistan and beyond. You can reach us through the contact page.
Yes. Our team connects campaign strategy, creative work, and websites around a shared business goal. The right mix depends on your audience, offer, and priorities.
Tell us about your business goal and the challenge you want to solve. We can then discuss the useful combination of strategy, creative, channels, and technology. Start a conversation or book an introduction.
Use the contact page or email [email protected]. You can also book an introduction using the link on our contact page.
LET’S TALK
Tell us what you are working on. We will discuss the right mix of strategy, design and technology for your goal.